SEO customization with PhotoDeck

If you wish to fine-tune the way search engines index your website, you can adjust a number of settings under My website / Setup / SEO. Some of these settings can also be set (overriden) in a gallery’s or custom page’s own SEO settings.

Main Keyword

Someone looking for photos of New York might type in a search engine “New York photos”, “New York pictures” or “New York images”.
Your website cannot rank high on all search terms, so pick your main keyword meaning “photograph”. That word is displayed in many places throughout your website, for example below the images.

Title text in Browser bar

It is a key element in how your website is indexed by search engines (also called HTML Title Tag). It usually appears as the website title on Search Engines result pages.

On galleries thumbnails pages, the browser bar text is automatically generated based on the gallery name and your global SEO settings. You can add text before and/or after the gallery name.

In addition, you can specify a custom title for individual gallery indexes and custom pages via their settings.

On pages that feature a single image (or video), the browser bar text is always automatically generated based on the image title and your global SEO settings.

HTML Meta tags

The Meta tags are embedded in the HTML code of each page, but not displayed.

The Meta Description sets the content of the Description Meta tag of a page on your website. It is sometimes used by search engines (when displaying results, not for ranking), and by social networks.

Like Titles, the Meta Description is automatically generated based on your global SEO settings, and you can specify a custom description for individual galleries and custom pages via their Settings.

The Meta Keywords fill the Keywords Meta tag on every page of your website. Search engines don’t use it and its use is therefore very limited.